Key people

Cliff Amos – Managing Director
Cliff founded the business in 1990, having worked in brokerages and a multi -national Company previously. As well as being busy running the Company with his Co- Directors, Cliff is also a registered foster carer and a Young Enterprise local board member and advisor. A father to 2 grown up boys, an avid Luton Town fan/season ticket holder for more years than he cares to remember, Cliff is a keen motorcyclist and also an archer using both recurve and traditional wooden type bows. Any remaining spare time is taken up with the ongoing refurbishment of his house.

Graeme Cole – Director
Graeme joined the business in 1996, having previously working in broking and for Sun Alliance (now RSA). Graeme is lucky enough to live with his wife in a small village close to the office, but unlucky enough to be called out if the alarm is triggered! Graeme is also a keen Luton Town fan , although no longer attends many matches, preferring to spend time with his family and with the way Luton have played over the last few years, who could blame him for that?

Steve White ACII – Director
Steve ran his own business for 10+ years before joining forces with Home Counties in 2000. Steve is a proud father and grandfather and likes to keep fit at the gym in order to keep up with his grandchildren. He and his wife enjoy as many foreign holidays as they can, including trips to places where Steve can practice his passion for scuba diving. Steve, for his sins is also a season ticket holder at Luton Town.

Liz Roberts – Account Executive
Liz came to Home Counties from a large national Broker and has a background in commercial Insurance, including a Directorship at a large Milton Keynes Broker. Liz started supporting Liverpool as a small child and does so to this day. Liz’s passion is cooking; she takes pride in making home cooked food, and travelling.

John Wooltorton – Account Executive
John has spent a lifetime providing advice to a broad range of clients in many diverse industries and now concentrates his efforts on selected high value commercial risks.  John is a family man with a wife and 2 grown up children, and is an avid Norwich City fan, again adding to the interesting mix of teams supported within the office!

Sue Perrin – Account Handler
Sue joined the team in September 2009, along with John, having worked for most of her adult life in the insurance industry, both for insurers and Brokers. Sue spends most of her time at Home Counties supporting John and looking after his key clients. Sue has 2 grown up children with their own families and dotes on her 3 grandchildren. Sue is also a West Ham supporter and with the mix of other teams supported in the office, this provides some interesting banter.

Over 25 years, John Wooltorton has provided first-class support to Selectaglaze, by giving very sound advice and ensuring that the insurance cover provided is comprehensive, appropriate and affordable. The team at Home Counties Insurance Services has proven to be extremely efficient and thorough and I do not hesitate to recommend them.

Patrick Donovan, Finance Director of Selectaglaze Ltd

Home Counties Insurance Services Ltd have been our brokers for 5+ years and have always provided us with a first-class service. They strive to secure the right balance of cover at a competitive price and have a good understanding of our business and our insurance needs. I would be happy to recommend them to any business or personal customer.

Tim Haywood, Managing Director of Haywoods

Cliff Amos at Home Counties Insurance was recommended to us. I am pleased to say that the partnership with Home Counties has resulted in us receiving first-class service on all aspects of insurance, including our own personal policies.

Mike Mansell, Director of Frontier Estates Ltd

Home Counties Insurance Services genuinely want to help, which is one of the reasons I recommend them. It is also the company to call for those who have no interest in playing 'musical insurance brokers'.

Keith Hunt, Director of Hunts (UK) Deliveries Ltd

I would be more than happy to recommend Home Counties Insurance to any business or personal friend. My family and I have been dealing with them for at least 20 years for all of our insurances and I always find them friendly and professional.

Andy Gerrard, Director of Border Engineering Ltd


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